Event reminder messages

Send up to two automatic reminders before an activity, commonly 24 and 4 hours out. Set them on the activity's Email Automations tab; there's no global switch.

Written By Michelle Baranowski (Administrator)

Updated at August 1st, 2026

An event reminder is an automatic message sent before an activity starts — the nudge that keeps guests from forgetting and cuts no-shows. You can send up to two reminders per activity, each with its own timing and template.

The Email Automations tab's 'Before the activity' moment, with a first and second reminder set to 24 and 4 hours before start
Set reminders under the activity’s Email Automations tab, in the Before the activity moment (up to two per activity).

Reminders are set per activity

Reminders have no account-wide switch. You configure them on each activity, so different experiences can remind guests on different schedules. Set them here:

  1. Go to Setup Build what you sell Activity Settings and open the activity.
  2. Select the Email Automations tab and find the Before the activity moment.
  3. Toggle on First reminder, set its timing — a number plus Minutes, Hours, or Days before start — and choose its template.
  4. Toggle on Second reminder the same way if you want one, then Save.

A common setup is one reminder 24 hours before start and a second 4 hours before. See Customize messages per activity for the full tab.

Reminders skip if the guest books too late

Each reminder is scheduled relative to the event start. If a guest books after a reminder's send time has already passed, that reminder is skipped for them — TripWorks doesn't send it late.

For example, with reminders at 24 and 4 hours out, a guest who books 20 hours before start misses the 24-hour reminder (that moment is gone) but still gets the 4-hour one. The two reminders are independent — missing one doesn't affect the other.

Choosing the template

Each reminder uses a message template. Pick any template suited to reminders — directions, what to bring, arrival time. If you want a template to appear consistently across reminders, confirm its category matches what the picker expects. See Create, edit & manage message templates.

Frequently asked questions

How many reminders can I send?

Up to two per activity. Each has its own enable switch, timing, and template, so you can send one well ahead and one close to start.

Where do I set reminder timing?

On the activity — Setup → Build what you sell → Activity Settings, open the activity, then the Email Automations tab, under Before the activity. There's no account-wide reminder setting.

Why didn't a guest get a reminder?

Most often they booked after that reminder's send time had already passed, so it was skipped. A reminder set 24 hours out won't send to someone who books 20 hours before start — but a later reminder still will.

What's a good default?

A reminder 24 hours before start and another 4 hours before is a common, effective pairing — one to plan around, one on the day.

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Cut no-shows with timely reminders

See how attractions, tours, and activities remind guests automatically before every event on TripWorks. Book a demo and make the switch.

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