TripWorks reports turn your bookings, payments, and activity data into the numbers you need to run the business — for accounting, for marketing, and for cash flow. This guide explains the report families and, just as importantly, which report answers which question, so you pick the right one the first time.

You'll find all of them under Reports, each with a date range you choose.

The big distinction: Sales vs. Finance

Almost every reporting question comes down to one difference:

• Sales reports show the value of what you sold in a period — the total value of products and services, regardless of how much money was actually collected at the time.
• Finance reports show the money that actually changed hands in a period — payments received and refunds issued, regardless of when the activity happens or when the funds hit your bank.

If you're on accrual accounting (revenue recognized when the service is delivered), you'll lean on Sales reports. If you care about cash flow (money in and out), you'll lean on Finance reports. They're supposed to differ — see Why don't my report totals match? for exactly why.

The report families

Executive Summary

A snapshot of your business pulling key numbers from across the other reports — comparable to an end-of-day "Z report," but for any date range you choose. Great for a quick read on how a day, week, or season went. There's also a daily version delivered to your inbox — see the Daily Executive Summary report.

Sales reports

The value of everything sold in a period, with paid vs. outstanding balances. Common cuts:

• Sales Summary — sales created, focused on subtotal, net sale, and outstanding balance.
• Sales Detail — every available field: activity details, sale date, customer, travelers, totals, and more.
• Sales Conversions — e-commerce sales where the buyer abandoned the cart and later completed the purchase.
• Sales Underpaid — sales with a balance still due.
• Sales by Team Member — sales grouped by who created them.
• Sales by Method — sales grouped by how they were booked (walk-up, online, reseller, and so on).

Finance reports

The actual transactions and payouts in a period — money received and refunded. Common cuts:

• Finance Detail — every transaction and payout field: sale date, payment date, method, tips, fees, and more.
• Finance by Type — grouped by payment method (cash, check, credit card, voucher…).
• Finance Payouts — paid and in-transit deposits to your bank account (see Using the payout report).
• Finance Transfers — transfers between TripWorks and your account: chargeback fees, subscriptions, rebates, and other adjustments.
• Finance Tips — tips received from customers.

To check your credit card processing volume for a period, run a Finance report over the date range you want — it totals the card transactions processed in that window.

Tax & Surcharge reports

The taxes and surcharges you collected in a period — summarized, in detail, or grouped by trip. See also Set up taxes and surcharges.

Activity reports

What you sold or delivered, by activity — including passenger counts and add-ons. Cuts include Activity Detail, By Activity, Ticket Types, Locations, Add-Ons, and Not Scheduled (unscheduled or canceled activities in the period).

Payout reports

The deposits TripWorks makes to your bank account. A payout groups transactions from a few days earlier, so payout totals deliberately won't line up with same-period Sales or Finance reports — see Using the payout report and Why don't my report totals match?.

Which report should I use?

• "How much did we sell this month?" → Sales report (run by date created for marketing, or by activity date for accrual).
• "How much money came in this week?" → Finance report.
• "What hit my bank account?" → Payout report.
• "How much tax did we collect?" → Tax & Surcharge report.
• "How did each tour perform?" → Activity report.
• "How's the business doing overall?" → Executive Summary or the Business Analysis dashboard.

Frequently asked questions

Related

• Why don't my report totals match?
• The Daily Executive Summary report
• Understanding your Business Analysis dashboard